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ActiveSG
ActiveSG allows users to book sports facilities, join fitness programs, and access gym and swimming facilities. Our vision is to create a healthier Singapore by making sports a part of everyday life through accessible, available and affordable options.
Since 2023
Active
We're putting more resources into these products, adding new features to make them work better for our users.
Product Overview
Team Members
9
1PM
4⅓Engineer
1⅓Design
1Ops
Cost Per Quarter
$1,034,464
Show breakdown
$367,508
Salary
$145,857
Infrastructure
$334,374
Corporate Overhead
$145,648
Equipment, Software & Office
$41,077
Others
Usage Numbers
339K
Bookings
-29%
55,869
Programme signups
+4%
1.63M
Passes bought
+62%
307K
Number of active users
-9%
2.00M
Number of hours spent exercising through ActiveSG
-4%
Cost Effectiveness
$0.52
Cost per hour of exercise
+19%
Overall Satisfaction (CSAT)
94.3%
Book a facility
+9%
55%
Ballot for a facility
+41%
87.6%
Buy a pass
+15%
86.6%
Scan a pass
97.3%
Sign up for programme
+2%
Key Highlights
Q4 2024 Oct-Dec
- Scan to enter gym & pools
- Scanners for gym & pool passes are deployed across all ActiveSG sport centres
- Pass QR code displays by default for quick access
- Pass details have been improved for better clarity
- Enhanced usability of pass consumption module for on-ground staff
- Introduced dynamic QR codes for added security
- Book facilities for children
- Parents can book a facility on behalf of their children using their child’s credits
- Displayed payer information for facility bookings in the admin portal
- Users can favourite venues for quicker access when booking
- Improved UI consistency of the gym capacity tracker
- Admin portal updates
- Admins can view receipts directly in admin portal
- Introduced a new calendar view to help admins manage facility bookings more efficiently
- Enhanced finance reporting
- Automated daily finance report generation for reconciliation
- Built system integration API endpoint to download generated finance reports
- Improved system and resolved bugs across user and admin portals
- Implemented automated credit reconciliation check to ensure users have accurate balances
Q3 2024 Jul-Sep
- Introduced passes and programmes modules
- Enhancements to programmes search and filter experience
- Started passes QR scanning trials in Sengkang and Our Tampines Hub (OTH)
- Reduced steps taken for parents to link children’s accounts
- Added support to allow over-the-counter purchase of passes
- Added gym capacity tracking
- Improved home page overview
- Peak demand indicator for ballot slots
- Data migration for ActiveSG credits from old application
- Load test and performance improvements for passes and programmes launches
- Misc improvements to UI/UX on app flows to enhance app experience
Q2 2024 Apr-Jun
- Introduced quality of life features to improve user experience
- peak demand indicator
- Conflict detection jobs to prevent double-booking issues
- Delivered engineering and scaling improvements to improve stability and performance
- Parallelising ballots jobs
- Improved observability and error-handling with bullboard and easy retries
- Performed zero downtime database upgrades
- Optimised queries, indexes, and bottlenecks from performance/load tests
- Performed zero downtime credit migrations
- Improved bot detection and rate-limits to prevent misuse of system
- Built admin user imitation to accelerate user acceptance tests
Q1 2024 Jan-Apr
- Facility booking live on production
- Added support for facility closure and reversal
- Programme booking introduced (only live in production in June 2024)
- Handling of supplementary accounts introduced so parents can associate child accounts
- Accounting reports (Ad hoc bank transactions, account journals, detailed accounting entries report) introduced
- Corporate booking features introduced: bulk booking, cancellation, corporate booking history
- Differentiated pricing between SG/PR and other membership types
- Added email notifications for bookings
- Training and ops support for internal workflows across corporate booking, programs and centre ops teams
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