DistributeSG is a system for Singapore Government agencies to monitor and manage item distribution, with a Mobile/Web Application for tracking and an Admin Portal for campaign setup and management.
SINCE 2023
Active
Product Overview
Team Members
5
⅓PM
1½Engineer
1Design
1Ops
Cost Per Quarter
$255,049
Show breakdown
$49,306
Salary
$5,596
Infrastructure
$141,061
Corporate Overhead
$41,322
Equipment, Software & Office
$17,764
Others
Usage
2.51M
Total items distributed
+1%
71
Total campaigns enabled
+154%
16,343
Items distributed for the quarter
+21%
43
Campaigns enabled for the quarter
+187%
Cost Effectiveness
$0.10
Cost per distribution
-28%
Satisfaction
4.85/5
Agency satisfaction rating
0%
100%
Uptime
0%
Key Highlights
Q2 2024 Apr-Jun
Launched Walk-in campaign mode that does not require allocations
Launched Distribute API which allows vending machine vendors to integrate with our backend to distribute items
Revamped the admin dashboArd to improve user experience and enhanced campaign creation flows
43 new campaigns onboarded in this quarter and some notable campaigns that we are supporting:
PA Haze Preparedness Campaign, together with MSE and MOH for more 1.8M beneficiaries
Islandwide door-to-door fresh food produce distribution campaign with KidSTART for more than 2000 beneficiaries
NDP NE Show campaigns with MINDEF
IT tools distributon with KidSTART (first high value item campaign)
Q1 2024 Jan-Mar
Launched Unique String identifier to support agencies that run campaigns based on identifiers such as membership IDs, student matriculation etc.
Launched Door-to-Door view for household campaigns after successful trial with Toa Payoh West CO
Launched Self-Service Admin Portal so that campaign organisers can create, manage and track distribution campaigns from end to end
14 new campaigns onboarded, with 9 of these campaigns created by campaign organisers themselves without any assistance from the product team
2 new agencies onboarded to DistributeSG - Tampines Central CO and Ngee Ann Polytechnic
Q4 2023 Oct-Dec
Launched Address identifier to support agencies that run household-based campaigns
Launched Text and Photo Upload remarks feature to cater for evidence-based distribution
Prototyped Door to Door Campaigns which allows distributors to access list-view on the app and improve manual workflow
7 new campaigns onboarded - Nanyang CO Christmas Festive Mart, Nanyang CO Scholarship Awards Ceremony, Boon Lay CO Bag to School, Woodgrove CO Ration Distributions in Oct and Dec, KidSTART Pororo Park, and Kidstart Maybank Supermarket Spree Campaigns
Successfully completed LKY Coin distribution campaign with 540K recipients collecting 2.48M coins (75% of allocated recipients collected their coins within the campaign period with the balance coins open to members of public for purchase from 4 Dec 2023)
Q3 2023 Jul-Sep
Conducted UAT and training sessions for over 2000 bank and CC staff
Piloted with PA grassroots entities such as Toa Payoh West for beta testing and rolled out app improvements
Launched the LKY Commemorative Coin distribution campaign with 760K out of 3M coins distributed within the first 3 weeks of a 3 month-long campaign
Q2 2023 Apr-Jun
Built and launched DistributeSG MVP
PA came onboard as pilot agency for the distribution of N95 masks using mobile app
MAS came onboard as pilot agency for the distribution of LKY Commemorative coins using web app